It seems like Facebook will be changing the way the right hand column ads look. The ads take up more real estate now and are much easier to read. Before, the image used for the right hand column ads was small and sometimes difficult to recognize.
Want to promote your website on Facebook? Facebook is now providing the option to promote your website, off your business page. There are small sections available on your business page to connect ads to your ads manager without having to log in and set them up. Much like the functionality of promoted posts, Facebook can promote your website from a simple click of a button and you can start to design your ad.
Is Facebook really trying to make our lives easier when it comes to creating and managing ad campaigns?
Seems to be that Facebook is pushing for all personal Facebook accounts to be in the same layout as the Business Pages. The new Pages layout is due to switch over, for all pages, on March 28th. The new personal Facebook layout change? Well....
Welp, Facebook - you've done it yet again. Seems to be a reoccuring thought around here. Facebook has changed the layouts of business pages. Layouts will change for everyone's pages on March 28th. You, as a page admin, can choose to use the layout just for your own viewing or change it over for all your fans to see; once Facebook converts your page over of course.
What is the big hype about Facebook paper? Facebook announced their launch of 'Facebook Paper' late last month; bringing you the newspaper in a Facebook format. It is one thing that the newsfeed has been redesigned several times throughout 2013...but Facebook Paper takes the newsfeed feature to a whole new level. This will change the way that marketers reach their followers and keep their attention. Could this be the direction that Facebook is going for their newest app - moving from their current, traditional layout?
Where is the best place to start for your next YMCA membership campaign? Twitter and Facebook. Use your social media platforms to your advantage. Not only should you push your campaign on your Facebook and Twitter pages (tweeting and posting about the offer, new classes available, child care programs etc.) but you should try setting aside a small budget to use towards ads on both Facebook and Twitter.
