--- title: Blog | whitepapers description: whitepapers | --- [![Thriveim](https://connect.accrisoft.com/hs-fs/file-3355966330-png/images/thriveim-logo.png?width=250&height=39&name=thriveim-logo.png)](http://www.thriveim.com/) ## Blog Email Sign Up ## [Crisis Management Plans: Do You Have One?](https://connect.accrisoft.com/blog/bid/181051/Crisis-Management-Plans-Do-You-Have-One) Posted by: [Brittany Norton](https://connect.accrisoft.com/blog/author/brittany-norton) - 11/26/2015 We've seen so many well known companies fall short when it comes to handling a crisis. In order to maintain a calm sense of control in a crisis - there has to be a plan set in place. Every company, big or small, needs to have a plan if something goes wrong publicly. A Crisis Management Plan will become your manual to handling any issue - large or small. Here is a starting point: Survive the Unthinkable Through Crisis Planning. [Read More »](https://connect.accrisoft.com/blog/bid/181051/Crisis-Management-Plans-Do-You-Have-One) 2 Comments - [ Read / Write Comments](https://connect.accrisoft.com/blog/bid/181051/Crisis-Management-Plans-Do-You-Have-One#comments-listing) [![](https://connect.accrisoft.com/hs-fs/file-17187747-jpg/images/writing-2-resized-600.jpg) ](https://connect.accrisoft.com/blog/bid/156940/Make-your-readers-love-your-writing) ## [Make your readers love your writing](https://connect.accrisoft.com/blog/bid/156940/Make-your-readers-love-your-writing) Posted by: [Brittany Norton](https://connect.accrisoft.com/blog/author/brittany-norton) - 11/26/2015 It is difficult to wrestle the writing animal we all love and hate, when trying to write an intriguing piece of work. How do you keep your readers engaged in your material? Do they even care about what you had on your mind that day? Well - make them. When writing your blog posts, articles or even whitepaper materials, lead your sentences with curiosity peaking words and phrases.  [Read More »](https://connect.accrisoft.com/blog/bid/156940/Make-your-readers-love-your-writing) 1 Comment - [ Read / Write Comments](https://connect.accrisoft.com/blog/bid/156940/Make-your-readers-love-your-writing#comments-listing) ## [Hubspot's Inbound 2012 - repurpose your content](https://connect.accrisoft.com/blog/bid/156519/Hubspot-s-Inbound-2012-repurpose-your-content) Posted by: [Ian Hartten](https://connect.accrisoft.com/blog/author/ian-hartten) - 11/26/2015 Several members of our team here at Thrive attended Hubspot's Inbound 2012 conference in Boston at the end of August. After attending one session in particular, it occured to us - we have great content but if it doesn't work in one format then we need to change it. Maggie Georgieva held a session all about whitepapers, ebooks and how to repurpose "old" content to make it fresh and new. She said content that has already been published can be used again when you redesign the way in which it is delivered. For instance, if you have written a whitepaper and created a landing page form but saw little interaction - you can tweek the content to hit a new audience.  [Read More »](https://connect.accrisoft.com/blog/bid/156519/Hubspot-s-Inbound-2012-repurpose-your-content) 2 Comments - [ Read / Write Comments](https://connect.accrisoft.com/blog/bid/156519/Hubspot-s-Inbound-2012-repurpose-your-content#comments-listing) [All Posts](https://connect.accrisoft.com/blog/all) ### Search Blog Search ### Follow Thrive ### Posts by Topic - [Thrive Internet Marketing (113)](https://connect.accrisoft.com/blog/topic/thrive-internet-marketing) - [Social Media (73)](https://connect.accrisoft.com/blog/topic/social-media) - [Facebook (72)](https://connect.accrisoft.com/blog/topic/facebook) - [content (39)](https://connect.accrisoft.com/blog/topic/content) - [YMCA website (35)](https://connect.accrisoft.com/blog/topic/ymca-website) - [YMCA (32)](https://connect.accrisoft.com/blog/topic/ymca) - [Facebook posts (31)](https://connect.accrisoft.com/blog/topic/facebook-posts) - [SEO (30)](https://connect.accrisoft.com/blog/topic/seo) - [Twitter (30)](https://connect.accrisoft.com/blog/topic/twitter) - [digital marketing (30)](https://connect.accrisoft.com/blog/topic/digital-marketing) - [YMCAs (29)](https://connect.accrisoft.com/blog/topic/ymcas) - [digital advertising (21)](https://connect.accrisoft.com/blog/topic/digital-advertising) - [Mobile Marketing (20)](https://connect.accrisoft.com/blog/topic/mobile-marketing) - [advertising (20)](https://connect.accrisoft.com/blog/topic/advertising) - [Online community (18)](https://connect.accrisoft.com/blog/topic/online-community) - [Google (15)](https://connect.accrisoft.com/blog/topic/google) - [Email Marketing (12)](https://connect.accrisoft.com/blog/topic/email-marketing) - [Facebook pages (12)](https://connect.accrisoft.com/blog/topic/facebook-pages) - [marketing (12)](https://connect.accrisoft.com/blog/topic/marketing) - [Instagram (10)](https://connect.accrisoft.com/blog/topic/instagram) - [mobile (10)](https://connect.accrisoft.com/blog/topic/mobile) - [Team Thrive (9)](https://connect.accrisoft.com/blog/topic/team-thrive) - [membership (9)](https://connect.accrisoft.com/blog/topic/membership) - [Pinterest (8)](https://connect.accrisoft.com/blog/topic/pinterest) - [reviews (8)](https://connect.accrisoft.com/blog/topic/reviews) - [Calls-To-Action (7)](https://connect.accrisoft.com/blog/topic/calls-to-action) - [Ragan.com (7)](https://connect.accrisoft.com/blog/topic/ragan-com) - [Customer Service (6)](https://connect.accrisoft.com/blog/topic/customer-service) - [Google campaigns (6)](https://connect.accrisoft.com/blog/topic/google-campaigns) - [Vine (6)](https://connect.accrisoft.com/blog/topic/vine) - [inbound marketing (6)](https://connect.accrisoft.com/blog/topic/inbound-marketing) - [Reputation management (5)](https://connect.accrisoft.com/blog/topic/reputation-management) - [crisis management (5)](https://connect.accrisoft.com/blog/topic/crisis-management) - [mobile traffic (5)](https://connect.accrisoft.com/blog/topic/mobile-traffic) - [photos (5)](https://connect.accrisoft.com/blog/topic/photos) - [Apps (4)](https://connect.accrisoft.com/blog/topic/apps) - [Building Social Media Communities (4)](https://connect.accrisoft.com/blog/topic/building-social-media-communities) - [Remarketing (4)](https://connect.accrisoft.com/blog/topic/remarketing) - [Timeline features (4)](https://connect.accrisoft.com/blog/topic/timeline-features) - [contests (4)](https://connect.accrisoft.com/blog/topic/contests) - [digital advetising (4)](https://connect.accrisoft.com/blog/topic/digital-advetising) - [email (4)](https://connect.accrisoft.com/blog/topic/email) - [landing pages (4)](https://connect.accrisoft.com/blog/topic/landing-pages) - [videos (4)](https://connect.accrisoft.com/blog/topic/videos) - [website (4)](https://connect.accrisoft.com/blog/topic/website) - [websites (4)](https://connect.accrisoft.com/blog/topic/websites) - [Inbound 2012 (3)](https://connect.accrisoft.com/blog/topic/inbound-2012) - [Lake County YMCA (3)](https://connect.accrisoft.com/blog/topic/lake-county-ymca) - [Marketing Automation (3)](https://connect.accrisoft.com/blog/topic/marketing-automation) - [SEM (3)](https://connect.accrisoft.com/blog/topic/sem) - [YMCA Membership (3)](https://connect.accrisoft.com/blog/topic/ymca-membership) - [blogs (3)](https://connect.accrisoft.com/blog/topic/blogs) - [display ads (3)](https://connect.accrisoft.com/blog/topic/display-ads) - [online searches (3)](https://connect.accrisoft.com/blog/topic/online-searches) - [whitepapers (3)](https://connect.accrisoft.com/blog/topic/whitepapers) - [ysites (3)](https://connect.accrisoft.com/blog/topic/ysites) - [ysocial (3)](https://connect.accrisoft.com/blog/topic/ysocial) - [Blacklisting (2)](https://connect.accrisoft.com/blog/topic/blacklisting) - [Can I combine two Facebook pages? (2)](https://connect.accrisoft.com/blog/topic/can-i-combine-two-facebook-pages) - [Client Value (2)](https://connect.accrisoft.com/blog/topic/client-value) - [Dan Mattina (2)](https://connect.accrisoft.com/blog/topic/dan-mattina) - [Emily Rippe (2)](https://connect.accrisoft.com/blog/topic/emily-rippe) - [Gary Vaynerchuk (2)](https://connect.accrisoft.com/blog/topic/gary-vaynerchuk) - [Jordan Barhorst (2)](https://connect.accrisoft.com/blog/topic/jordan-barhorst) - [Law of Familiarity (2)](https://connect.accrisoft.com/blog/topic/law-of-familiarity) - [New Members (2)](https://connect.accrisoft.com/blog/topic/new-members) - [New Website Launch (2)](https://connect.accrisoft.com/blog/topic/new-website-launch) - [Sales Leads (2)](https://connect.accrisoft.com/blog/topic/sales-leads) - [Twitter backgrounds (2)](https://connect.accrisoft.com/blog/topic/twitter-backgrounds) - [YMCA branded colors (2)](https://connect.accrisoft.com/blog/topic/ymca-branded-colors) - [audience focus (2)](https://connect.accrisoft.com/blog/topic/audience-focus) - [bounce rate (2)](https://connect.accrisoft.com/blog/topic/bounce-rate) - [header photos (2)](https://connect.accrisoft.com/blog/topic/header-photos) - [how to claim a Google+ page (2)](https://connect.accrisoft.com/blog/topic/how-to-claim-a-google-page) - [how to merge Facebook pages (2)](https://connect.accrisoft.com/blog/topic/how-to-merge-facebook-pages) - [innovation (2)](https://connect.accrisoft.com/blog/topic/innovation) - [lifetime value (2)](https://connect.accrisoft.com/blog/topic/lifetime-value) - [new Facebook features (2)](https://connect.accrisoft.com/blog/topic/new-facebook-features) - [open rates (2)](https://connect.accrisoft.com/blog/topic/open-rates) - [problem solving (2)](https://connect.accrisoft.com/blog/topic/problem-solving) - [promoted posts (2)](https://connect.accrisoft.com/blog/topic/promoted-posts) - [responsive design (2)](https://connect.accrisoft.com/blog/topic/responsive-design) - [responsive sites (2)](https://connect.accrisoft.com/blog/topic/responsive-sites) - [scams (2)](https://connect.accrisoft.com/blog/topic/scams) - [security (2)](https://connect.accrisoft.com/blog/topic/security) - ['want' button (1)](https://connect.accrisoft.com/blog/topic/want-button) - [8 Must-Have features (1)](https://connect.accrisoft.com/blog/topic/8-must-have-features) - [Andy Baltes (1)](https://connect.accrisoft.com/blog/topic/andy-baltes) - [Bounce Management (1)](https://connect.accrisoft.com/blog/topic/bounce-management) - [Brittany Norton (1)](https://connect.accrisoft.com/blog/topic/brittany-norton) - [CitySearch (1)](https://connect.accrisoft.com/blog/topic/citysearch) - [Competition (1)](https://connect.accrisoft.com/blog/topic/competition) - [Cover images (1)](https://connect.accrisoft.com/blog/topic/cover-images) - [Donations (1)](https://connect.accrisoft.com/blog/topic/donations) - [Facebook Paper (1)](https://connect.accrisoft.com/blog/topic/facebook-paper) - [Fund Raising (1)](https://connect.accrisoft.com/blog/topic/fund-raising) - [Fusework Studios (1)](https://connect.accrisoft.com/blog/topic/fusework-studios) - [GDPR (1)](https://connect.accrisoft.com/blog/topic/gdpr) - [Garfield YMCA (1)](https://connect.accrisoft.com/blog/topic/garfield-ymca) - [Goodwill Industries (1)](https://connect.accrisoft.com/blog/topic/goodwill-industries) - [Google Analytics (1)](https://connect.accrisoft.com/blog/topic/google-analytics) - [Google Grants (1)](https://connect.accrisoft.com/blog/topic/google-grants) - [Google SERP (1)](https://connect.accrisoft.com/blog/topic/google-serp) - [Gwen Betts (1)](https://connect.accrisoft.com/blog/topic/gwen-betts) - [Gwen Betts Mitchell (1)](https://connect.accrisoft.com/blog/topic/gwen-betts-mitchell) - [Habitat For Humanity (1)](https://connect.accrisoft.com/blog/topic/habitat-for-humanity) - [Hootlet (1)](https://connect.accrisoft.com/blog/topic/hootlet) - [Hootsuite (1)](https://connect.accrisoft.com/blog/topic/hootsuite) - [Ian Hartten (1)](https://connect.accrisoft.com/blog/topic/ian-hartten) - [Inbound 13 (1)](https://connect.accrisoft.com/blog/topic/inbound-13) - [Income Based Membership Rates (1)](https://connect.accrisoft.com/blog/topic/income-based-membership-rates) - [John Eikost (1)](https://connect.accrisoft.com/blog/topic/john-eikost) - [LinkedIn (1)](https://connect.accrisoft.com/blog/topic/linkedin) - [Management (1)](https://connect.accrisoft.com/blog/topic/management) - [Mandrill (1)](https://connect.accrisoft.com/blog/topic/mandrill) - [Matt Taylor (1)](https://connect.accrisoft.com/blog/topic/matt-taylor) - [Michael Sebastian (1)](https://connect.accrisoft.com/blog/topic/michael-sebastian) - [ONline Reputation (1)](https://connect.accrisoft.com/blog/topic/online-reputation) - [Online Menu (1)](https://connect.accrisoft.com/blog/topic/online-menu) - [PPC (1)](https://connect.accrisoft.com/blog/topic/ppc) - [Paper App (1)](https://connect.accrisoft.com/blog/topic/paper-app) - [Progressive Insurance (1)](https://connect.accrisoft.com/blog/topic/progressive-insurance) - [Q&A (1)](https://connect.accrisoft.com/blog/topic/qa) - [QR codes (1)](https://connect.accrisoft.com/blog/topic/qr-codes) - [RFP (1)](https://connect.accrisoft.com/blog/topic/rfp) - [Retargeting (1)](https://connect.accrisoft.com/blog/topic/retargeting) - [Revenue (1)](https://connect.accrisoft.com/blog/topic/revenue) - [Snapchat (1)](https://connect.accrisoft.com/blog/topic/snapchat) - [Spam (1)](https://connect.accrisoft.com/blog/topic/spam) - [Spam Trap (1)](https://connect.accrisoft.com/blog/topic/spam-trap) - [Staff (1)](https://connect.accrisoft.com/blog/topic/staff) - [Statigram (1)](https://connect.accrisoft.com/blog/topic/statigram) - [Thank you (1)](https://connect.accrisoft.com/blog/topic/thank-you) - [The YMCA and JCC of Greater Toledo (1)](https://connect.accrisoft.com/blog/topic/the-ymca-and-jcc-of-greater-toledo) - [Thrive (1)](https://connect.accrisoft.com/blog/topic/thrive) - [Toledo.com (1)](https://connect.accrisoft.com/blog/topic/toledo-com) - [Trip Advisor (1)](https://connect.accrisoft.com/blog/topic/trip-advisor) - [Twitter ads (1)](https://connect.accrisoft.com/blog/topic/twitter-ads) - [UrbanSpoon (1)](https://connect.accrisoft.com/blog/topic/urbanspoon) - [WebSite proposal (1)](https://connect.accrisoft.com/blog/topic/website-proposal) - [Yahoo! Local (1)](https://connect.accrisoft.com/blog/topic/yahoo-local) - [Yelp (1)](https://connect.accrisoft.com/blog/topic/yelp) - [big brands (1)](https://connect.accrisoft.com/blog/topic/big-brands) - [consumer behavior (1)](https://connect.accrisoft.com/blog/topic/consumer-behavior) - [critical thinking (1)](https://connect.accrisoft.com/blog/topic/critical-thinking) - [frequency (1)](https://connect.accrisoft.com/blog/topic/frequency) - [hashtags (1)](https://connect.accrisoft.com/blog/topic/hashtags) - [how can social media help my YMCA (1)](https://connect.accrisoft.com/blog/topic/how-can-social-media-help-my-ymca) - [keyword search (1)](https://connect.accrisoft.com/blog/topic/keyword-search) - [membership campaigns (1)](https://connect.accrisoft.com/blog/topic/membership-campaigns) - [negative comments (1)](https://connect.accrisoft.com/blog/topic/negative-comments) - [newsfeeds (1)](https://connect.accrisoft.com/blog/topic/newsfeeds) - [pins (1)](https://connect.accrisoft.com/blog/topic/pins) - [pizza rolls (1)](https://connect.accrisoft.com/blog/topic/pizza-rolls) - [promoted pins (1)](https://connect.accrisoft.com/blog/topic/promoted-pins) - [remarkable speakers (1)](https://connect.accrisoft.com/blog/topic/remarkable-speakers) - [summer (1)](https://connect.accrisoft.com/blog/topic/summer) - [tab app (1)](https://connect.accrisoft.com/blog/topic/tab-app) - [technology (1)](https://connect.accrisoft.com/blog/topic/technology) - [trending (1)](https://connect.accrisoft.com/blog/topic/trending) - [tv advertising (1)](https://connect.accrisoft.com/blog/topic/tv-advertising) - [unconventional thinking (1)](https://connect.accrisoft.com/blog/topic/unconventional-thinking) [See All](https://connect.accrisoft.com/blog/topic/whitepapers#) #### Web Services [Web Design & Development](http://www.thriveim.com/services/web-design-development/) [Digital Marketing](http://www.thriveim.com/services/digital-marketing/) [eCommerce Software](http://www.thriveim.com/services/e-commerce-websites-via-shopsite/) [YMCA ySites](http://www.thriveim.com/ysites/ythrive/) #### ySites [Email Marketing](http://www.thriveim.com/services/email-marketing/) [Social Media Management](http://www.thriveim.com/services/facebook-advertising-packages/) [Google Marketing](http://www.thriveim.com/services/google-marketing-packages/) [Mobile Texting](http://www.thriveim.com/services/text-message-marketing/) #### Quick Links [Portfolio](http://www.thriveim.com/index.php?src=directory&view=Portfolio_Flourish) [Our Services](http://www.thriveim.com/services-landing/our-services/) [Blog](https://connect.thriveim.com/blog) [Our Team](http://www.thriveim.com/index.php?src=directory&view=Staff) #### Get In Touch [Contact Us](http://www.thriveim.com/forms/contact-us-general-contact/) [Request A Quote](http://www.thriveim.com/contact-us/request-a-quote/) [Customer Support](http://www.thriveim.com/forms/contact-us-support/) [Careers](http://www.thriveim.com/forms/contact-us-employment/) --- #### Thrive Internet Marketing 3250 Levis Commons Blvd. Perrysburg, OH 43551 #### Phone (419) 776-7000 #### Contact [Contact Us](http://www.thriveim.com/forms/contact-us-general-contact/) --- © 2015 Thrive Internet Marketing, All Rights Reserved.