It seems like Facebook will be changing the way the right hand column ads look. The ads take up more real estate now and are much easier to read. Before, the image used for the right hand column ads was small and sometimes difficult to recognize.
Want to promote your website on Facebook? Facebook is now providing the option to promote your website, off your business page. There are small sections available on your business page to connect ads to your ads manager without having to log in and set them up. Much like the functionality of promoted posts, Facebook can promote your website from a simple click of a button and you can start to design your ad.
Is Facebook really trying to make our lives easier when it comes to creating and managing ad campaigns?
Have you seen the new changes to Facebook ads? The layout for ads has drastically changed and the process you take to make one is...different.
Facebook made more changes. This time? To their ads dashboard. There have been some changes over the last few months with the way that ads are made for a campaign but the most recent changes are to the reporting for ads.
Twitter, to some brands, might seem completely unnecessary. But is it? In actuality Twitter is a great way to hit tons of people at one time with a quick, short and sweet message. Twitter is now allowing brands to promote their account as well as specific tweets. This can help with the number of impressions as well as gaining more followers.
Have you noticed the big change on Twitter lately? Twitter now has a new header - you can create a "cover photo" in addition to your profile photo. The similarity between Facebook and Twitter now is that the header and cover photo are like mini billboards within social media. Brands can use the header to showcase a larger image rather than just their logo as their profile picture.
