---
title: Blog | digital advertising (2)
description: digital advertising |  (2)
---

[![Thriveim](https://connect.accrisoft.com/hs-fs/file-3355966330-png/images/thriveim-logo.png?width=250&height=39&name=thriveim-logo.png)](http://www.thriveim.com/)

## Blog Email Sign Up

[![](https://connect.accrisoft.com/hs-fs/file-3359380715-png/images/screen_shot_2015-04-13_at_4.35.20_pm.png) ](https://connect.accrisoft.com/blog/bid/205159/Digital-Marketing-for-Millennials-Begins-with-Mobile-Marketing)

## [Digital Marketing for Millennials Begins with Mobile Marketing.](https://connect.accrisoft.com/blog/bid/205159/Digital-Marketing-for-Millennials-Begins-with-Mobile-Marketing)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

#### **"The very best marketing comes from observing consumer behavior and inserting your message into their behavior."**

#### *****[Households that only have cell phones grew by 70% in the last four years.](https://www.gfk.com/us/news-and-events/press-room/press-releases/pages/gfk-mri-44-of-us-adults-live-in-households-with-cell-phones-but-no-landlines.aspx)*

Information from GfK MRI’s Survey of the American Consumer continues to shed light on the behavior of the American consumer.

[Read More »](https://connect.accrisoft.com/blog/bid/205159/Digital-Marketing-for-Millennials-Begins-with-Mobile-Marketing)

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[![](https://connect.accrisoft.com/hs-fs/file-3359379675-jpg/images/responsive_ymca.jpg) ](https://connect.accrisoft.com/blog/bid/205143/Smart-Marketing-Why-You-Should-Have-a-New-Website)

## [Smart Marketing - Why You Should Have a New Website](https://connect.accrisoft.com/blog/bid/205143/Smart-Marketing-Why-You-Should-Have-a-New-Website)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

**"The very best marketing comes from observing consumer behavior and insert your message into their behavior."**

[Read More »](https://connect.accrisoft.com/blog/bid/205143/Smart-Marketing-Why-You-Should-Have-a-New-Website)

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[![](https://connect.accrisoft.com/hs-fs/file-3359380370-png/images/screen_shot_2015-04-09_at_4.57.31_pm-resized-600.png) ](https://connect.accrisoft.com/blog/bid/204935/Marketing-Best-Practices-How-and-When-to-Use-the-Y-Box)

## [Marketing Best Practices - How and When to Use the Y-Box](https://connect.accrisoft.com/blog/bid/204935/Marketing-Best-Practices-How-and-When-to-Use-the-Y-Box)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

Or When Is the Best Time for The Ask...

[Read More »](https://connect.accrisoft.com/blog/bid/204935/Marketing-Best-Practices-How-and-When-to-Use-the-Y-Box)

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[![](https://connect.accrisoft.com/hs-fs/file-3359380210-png/images/wordle_4-resized-600.png) ](https://connect.accrisoft.com/blog/bid/204932/Digital-Marketing-The-Advertising-Message)

## [Digital Marketing - The Advertising Message](https://connect.accrisoft.com/blog/bid/204932/Digital-Marketing-The-Advertising-Message)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

In a previous article I talked about how frequency is more important than reach.  [The Law of Familiarity](http://mycustomersaredifferent.blogspot.com/2014/08/the-law-of-familiarity.html) tells us that it is important to make your brand familiar to the consumer.  The more familiar the brand is, the more likely the consumer will do business with you.

[Read More »](https://connect.accrisoft.com/blog/bid/204932/Digital-Marketing-The-Advertising-Message)

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[![](https://connect.accrisoft.com/hs-fs/file-3359380020-png/images/screen_shot_2015-03-23_at_11.09.45_am-resized-600.png) ](https://connect.accrisoft.com/blog/bid/204895/Using-Facebook-Advertising-To-Target-The-Right-Consumer)

## [Using Facebook Advertising To Target The Right Consumer](https://connect.accrisoft.com/blog/bid/204895/Using-Facebook-Advertising-To-Target-The-Right-Consumer)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

[Facebook](https://www.facebook.com/thriveinternet) is a great way to target consumers with advertisements to grow your business.  They offer an extensive targeting program based on demographics, interests and behaviors.  But first you must **know who you want to target**.

[Read More »](https://connect.accrisoft.com/blog/bid/204895/Using-Facebook-Advertising-To-Target-The-Right-Consumer)

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[![](https://connect.accrisoft.com/hs-fs/file-3359379845-png/images/screen_shot_2015-03-20_at_4.13.44_pm-resized-600.png) ](https://connect.accrisoft.com/blog/bid/204875/Why-Retargeted-Marketing-is-Important-For-Every-Business)

## [Why Retargeted Marketing is Important For Every Business](https://connect.accrisoft.com/blog/bid/204875/Why-Retargeted-Marketing-is-Important-For-Every-Business)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

We were recently asked by a health care provider to research ideas for generating increased exposure online for their services.  In this case the client deals with the treatment of addictions.

[Read More »](https://connect.accrisoft.com/blog/bid/204875/Why-Retargeted-Marketing-is-Important-For-Every-Business)

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[![](https://connect.accrisoft.com/hs-fs/file-3359379245-png/images/screen_shot_2015-02-12_at_10.03.22_am.png) ](https://connect.accrisoft.com/blog/bid/204412/Facebook-and-The-Malling-of-America)

## [Facebook and The Malling of America](https://connect.accrisoft.com/blog/bid/204412/Facebook-and-The-Malling-of-America)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

With the ongoing changes to Facebook, ([Facebook Throttles Back Organic Reach...](http://www.pivotcomm.com/insights/facebook-throttles-back-organic-reach-brand-pages)) I had a flashback to "The Malling of America".  In 1985 [Charles Kuralt was quoted ](http://111finalprojectisabelp.voices.wooster.edu/documents/document-1/)as saying "*Twenty-five years ago, they weren’t here. Today they’re everywhere. What used to be farms or woods or country crossroads have become malls."*

[Read More »](https://connect.accrisoft.com/blog/bid/204412/Facebook-and-The-Malling-of-America)

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[![](https://connect.accrisoft.com/hs-fs/file-3359378940-png/images/screen_shot_2015-02-18_at_9.19.01_am-resized-600.png) ](https://connect.accrisoft.com/blog/bid/204379/Average-Open-Rates-For-Email)

## [Average Open Rates For Email](https://connect.accrisoft.com/blog/bid/204379/Average-Open-Rates-For-Email)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

Email marketing will remain a significant portion of our digital marketing plans for the foreseeable future.  The reason – it works and is readily accepted by many consumers. 

[Read More »](https://connect.accrisoft.com/blog/bid/204379/Average-Open-Rates-For-Email)

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[![](https://lh5.googleusercontent.com/xKauMH29rU3dvB8dQ8SAG5xmtnbxACgovHIBmIzcgCr5cDek7QOndH6BCKbc7r9HbJYp8FQgBe6GVK5SPCFyTW_s1jCiJC6yGgEf5PODC3dUS14ck6cJ9Dn08Jc6E2T6gA) ](https://connect.accrisoft.com/blog/bid/204344/Interview-With-a-Vampire-Actually-a-Digital-Marketer)

## [Interview With a Vampire - Actually a Digital Marketer](https://connect.accrisoft.com/blog/bid/204344/Interview-With-a-Vampire-Actually-a-Digital-Marketer)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

### Recently, I was asked to participate in an online interview conducted by Deepak **Kanakaraju and published on [DigitalDeepak.com](http://digitaldeepak.com/).  Here is part of that interview...  **

 

[Read More »](https://connect.accrisoft.com/blog/bid/204344/Interview-With-a-Vampire-Actually-a-Digital-Marketer)

 2 Comments - [ Read / Write Comments](https://connect.accrisoft.com/blog/bid/204344/Interview-With-a-Vampire-Actually-a-Digital-Marketer#comments-listing)

[![](https://www.linkedin.com/mpr/mpr/p/8/005/0ac/165/0ba9c2f.png) ](https://connect.accrisoft.com/blog/bid/204208/Digital-Advertising-The-Magic-Wand)

## [Digital Advertising, The Magic Wand](https://connect.accrisoft.com/blog/bid/204208/Digital-Advertising-The-Magic-Wand)

 Posted by: [Jeff Davis](https://connect.accrisoft.com/blog/author/jeff-davis) - 11/26/2015

### Digital Advertising, The Magic Wand

[Read More »](https://connect.accrisoft.com/blog/bid/204208/Digital-Advertising-The-Magic-Wand)

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